New York winters are tough but the MTEs make it The City That Never Slips.

So, to get the word out, we turned a pair of Vans into VANS Vans that people could literally step inside to experience first hand the warmth, coziness, and weather resillience.  

And we got the OG New Yorkers like Lil Mo Mozzarella and New York Nico to help spread the word.